Features
Everything TracePoll does, explained.
25 features in four parts: collecting answers, understanding them, putting them to work, and keeping customer data safe. Each one shows the plan that includes it.
One question, right after checkout
All plansShown on the Thank you page and the Order status page as an app block, with no theme code. If a customer comes back later, the survey picks up where they left off.
Answers that map to channels
All plansEach answer counts as a channel such as Instagram, TikTok or podcast. Shuffle the order to reduce bias, require a written reply on “Other”, and add a follow-up like “Which podcast?”.
NPS question
All plansAdd the 0–10 “How likely are you to recommend us?” question as a second step and track your score against the previous period.
Reward code
All plansShow a discount code you created in Shopify after the first answer. The code is only sent once the customer has answered.
Starter answer sets and live preview
All plansStart from a preset for fashion and beauty, food and drink, or home and electronics, and watch the customer’s view update as you type.
Up to three extra questions
StarterAdd a multiple-choice question, a written answer or a 1–5 star rating. Customers can skip them.
The right question for the right order
StarterShow a question only to new or returning customers, to orders with a certain product, within an order value range, or from selected countries.
Targeting and sampling
StarterAsk all customers, only first-time or only returning customers, or sample a percentage of orders to keep the question light.
13 languages
GrowthThe survey follows your customer’s checkout language and falls back to English for anything you haven’t translated.
Revenue and order value by channel
All plansNet of refunds and cancellations, with share of revenue and average order value per channel, compared with the previous period.
Survey versus last-click
All plansSee how much revenue arrived with no UTM or referrer, and where those customers say they heard of you.
“Worth a look” insights
All plansPlain-language notes on growth, return on ad spend, repeat customers and untracked revenue, shown when there is something to say.
Customer value by channel
GrowthGroup customers by how they first heard of you and see revenue per customer, orders per customer and how many come back.
AI summary of written answers
GrowthFree-text replies are grouped into themes and summarised every Monday, so you read the pattern instead of every line.
All answers, CSV export and weekly email
StarterBrowse every answer with its order, export to CSV, and get a Monday summary by email for your team.
Return on ad spend
ProAd spend syncs nightly from Meta, Google and TikTok Ads, or comes from a CSV, so ROAS sits next to channels you don’t pay for.
Send answers where you work
GrowthKlaviyo, Google Analytics 4, Slack, Google Sheets or any webhook with signed JSON. Slack can post every answer or only written ones and low NPS.
Shopify Flow triggers
GrowthRun a workflow when a customer answers, or when an order is still unanswered after a few days, and send your own reminder with Shopify Email or Klaviyo. The app never emails your customers.
API and MCP for ChatGPT and Claude
ProRead your report and raw answers over a REST API, or add TracePoll as an MCP connector and ask questions in plain English.
One report for several stores
ProShare reports between your stores with a one-time code and see a combined channel report.
Client report links with your branding
ProGive clients a read-only link and weekly email that carry your agency’s name, logo and colour. Turn it off any time.
No customer personal data
All plansWe keep the order ID, total, answer and a one-way hash of the customer ID. No names, emails, phone numbers or addresses. GDPR data request and deletion webhooks are built in.
Verified and encrypted
All plansEvery request is verified with Shopify’s session token, rate limited, and stored credentials are encrypted at rest.
Never in the way of checkout
All plansThe survey appears after the purchase, so it cannot slow or block the sale.
Billing through Shopify
All plansFree up to 200 orders a month. Paid plans start with a 14-day trial, are billed on your Shopify invoice, and can be changed or cancelled in the app.
See it on a real checkout.
The live demo shows the survey your customers will see. Start free, up to 200 orders a month.