Guides
How to ask customers where they found you, and what to do with the answers.
How to add a “How did you hear about us?” survey to Shopify (2026)
Where to put the question, which answers to offer, and how to turn the results into revenue by channel.
Post-purchase survey questions for Shopify stores
Twelve questions worth asking after checkout, what each one tells you, and which ones to skip.
Why post-purchase surveys catch what last-click attribution misses
Last-click reports credit the final link a customer clicked. Surveys ask what actually made them buy. Here is when each one is right.